Founded "The Lion Fat & Oil (Thailand) Co., Ltd."by joint venture between Saha Pathanapibul Co., Ltd. and The Lion Fat & Oil Japan, manufactured Top detergent and Lion powder shampoo instead of import from japan which was an intention of Dr. Tiam Chokwatana who was a President of the company at that time, operated on March 5, 1969.
Expanded Lipon F dishwashing production. Later, other innovative products were introduced into the market such as Q’Lean Anti-dandruff shampoo, Pao Soft – The first detergent with softener in Thailand etc.
Merged the two Companies; Lion Toothpaste Co., Ltd. and The Lion Fat & Oil (Thailand) Co., Ltd., as "Lion (Thailand) Co., Ltd." Supplied products export to Japan and Southeast Asia in year1982. The company has developed continuously.
Vision : LION maintains its status as a corporation with capability for development and known in its leadership and integrity in the fields of household consumer goods in the Asian region.
People with belief in ethics: good thoughts, good words, and good deeds; belief in unity, honesty, and integrity; always maintaining responsibility and goodwill towards others.
WE have conducted business operations for more than half a century under the strategy of building a happy, stable and sustainable organization, which is a concept deeply rooted in the foundation of the company, a cooperation between the founders: the Chairman of SahaPhatanapibul Co. Ltd. and Chairman of Lion Fat and Oil Co. Ltd of Japan.
They both have studied the company in an attempt to understand the management of our organization, the results of which appear in a publication entitled “Humanized Organization”.This is the starting point that inspired the idea of building the Humanized Innovation Hall as a source of learning and providing inspiration to do good for both our employees and the public at large.
What is The Humanized Innovation Hall? Its concept shows the spirit that’s conveyed by the founders to LION people for the benefit of consumers, communities and society. It is a direct reflection of LION’s steadfast determination to do good deeds to produce good work results, a good society, and a good environment, which leads to an improved quality of life for all.This is illustrated by research work conducted regarding good products for consumers which are also environmentally-friendly and socially responsible. It is our organization’s core value; doing business with ethics.
In addition, as the growth of the industry keep rising, the Ministry of Industry promotes continuous improvement, including social and environmental responsibility both inside and outside the organization throughout the supply chain by five green levels.
we are aware of the importance of the environment Thus, the company has developed into the green industry. The company is now certified green Level 4 : Green Culture on July 9, 2019 (Green Industry Certification).
Level 4 Green Culture : Everybody in the organization is committed to working with the environment in all aspects of the business. It becomes part of corporate culture.
Level 5 Green Network : There is a network throughout the green supply chain. By encouraging partners to enter the green industry certification process.
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